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One on One: Content Predictions from Ranjith Kumaran

One on One: Content Predictions from Ranjith Kumaran

Ranjith Kumaran of Hightail offers his 2017 predictions for content marketing

Mother's Day: Price Tags and Hashtags

Mother's Day: Price Tags and Hashtags

Mother's may be priceless, but consumers will be spending a lot of dollars on them this weekend

Is the Fyre Festival a Turning Point for Influencer Marketing?

Is the Fyre Festival a Turning Point for Influencer Marketing?

Lawsuits are flying after the failed music event, and influencers are in lawyers' crosshairs.

Segmentation Still The Best Way to Drive ROI in Ecommerce

Segmentation Still The Best Way to Drive ROI in Ecommerce

Study finds segmentation gap creates haves and have-nots

4 Considerations for Optimizing Your Website

4 Considerations for Optimizing Your Website

Expert tips from Boston's CMC

Snapchat First-Quarter Report Shows Evidence of Facebook Threats

Snapchat First-Quarter Report Shows Evidence of Facebook Threats

The social media clones growing popularity are effecting the brand

How to Build Your Personal Brand [Video]

How to Build Your Personal Brand [Video]

Panelists discussed how to nurture a personal brand during the second sponsored panel at our 2017 Marketing Hall of Femme event.

New: The 2017 Marketing Technology Landscape

New: The 2017 Marketing Technology Landscape

Now to be known as the "Martech 5000," and you can guess why

Marketing Hall of Femme 2017 Event in Pictures

Marketing Hall of Femme 2017 Event in Pictures

DMN hosted its annual Marketing Hall of Femme event on April 26 in New York. Here's a photo slideshow

Personalization Is at the Heart of CVS's ExtraCare Loyalty Program

Personalization Is at the Heart of CVS's ExtraCare Loyalty Program

The pharmacy retailer's VP of loyalty and personalization discusses how the brand drives relevancy through data-driven marketing.

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Marketing Hall of Femme

Events DMN's 2017 Marketing Hall of Femme

DMN's 2017 Marketing Hall of Femme

The 15 women in this elite group of senior marketers are at the top of their marketing game.

Events DMN's 2017 Women to Watch

DMN's 2017 Women to Watch

Keep your eye on these 20 rising stars.